First Magazine


  • What is the difference between component one and component two?
    • Media language
    • Representation
    • Audience 
    • Media industries
  • In component two your point of view and opinion should come across and be shared.
  • There is a historical context to the magazines we cover.
  • For component two you kind of need to make up the question yourself. 
  • You do not need to do a balanced argument.
  • Semiotic codes
    • Hermetic
    • Symbolic
    • Proairetic 
  • Claud Levi Strauss 
    • Binary Opposition
  • Quite a lot of magazines have a glossy cover unlike a newspaper or tabloid, most likely to make the magazine have much more quality, unlike a newspaper which you would throw away after reading. But not every magazine has a glossy cover.
  • Magazines have many more pages, which is why they are slightly more money.
  • Magazine are much more about the look and the design.
  • The style of the magazine varies a lot from edition to edition
  • Some magazines come with free gifts (PUGS) or free samples.
  • Magazines adopt a more gossipy mode of address.
  • They usually have editorials (chatty editor letter)
  • They can take a very exclusively address, which allows the audience to feel like they are part of a small group, and allows you to be a market leader by being the only seller with that sort of magazine.
  • Name of magazine:
    • What Hi-Fi
      • Layout and Design
        • Layout is cluttered and full, representing a busy cluttered working class life style.
      • Font size, type, colour and connotations
        • Aimed at the working class as the house style of text is sans-serif which is un-formal.
      • Images/ photographs- shot type, angle, focus
      • Mise-en-scene
      • Language and Lexis
        • The use the words 'affordable' and 'Bargains' makes it target more at the working class.
      • Anchorage of image and text
        • It is advertising a lot of items that people who like technology would like to buy.
  • Woman Magazine-1964
  • She looks around 34, inferring that it is aimed at a middle aged female audience.
  • Very stereotypical view upon woman's leisure, as it is expecting that women like to cook, from the lexis of 'Kitchen' 
  • Very feminine colours used.
  • Alfred Hitchcock is mentioned on the front cover, which is interesting considering he ruined a woman's acting carrier, a woman who starred in one of his popular film 'Birds'. The fact that he is mentioned on a Woman front cover is quite ironic and would be seen as stupid to a modern audience.
  • It most likely is a British magazine as Hitchcock mentioned 'British Women'














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